Alexandre Gama is a well-known advertising executive in Rio de Janeiro, Brazil, who has created and executed a great many memorable ad campaigns. After working at a number of advertising agencies in Brazil he struck out on his own in 1999 to start his own agency, Neogama.
He was won a total of 23 Lions at Cannes Festivals and has served as a Jury Member three times in the category of Film and Press. Another notable achievement was his being nominated as one of the 7 most important professionals to have ever worked in the Brazilian advertising industry by a group of 250 of his peers.
Probably the most memorable ad campaign devised by Alexandre Gama was his 2013 “Rock Giant” campaign which grew famous both nationally and internationally. Gama had created this campaign for Johnnie Walker. This campaign was part of his body of work which was on exhibit in 2014 at the Brazilian Art Museum, the first and still only exhibit of its kind at the museum.